新聞與活動

THE LARGEST FLAGSHIP STORE AT BEIJING'S ORIENTAL PLAZA

Showcasing its distinctive jewellery, watch and fashion accessory collections for men and women over 300 square meters in Oriental Plaza in the heart of Beijing, the largest Folli Follie flagship store in the world officially unveiled on June 27, 2012.


Reflecting Folli Follie’s design philosophy and global style concept, as inspired by Folli Follie Group Vice President Mrs. Ketty Koutsolioutsos, the flagship store adopts a fashionably stylish orange and white color scheme that brings out the exquisiteness of the stunning collections. The open and inviting format provides a comfortable ambience to customers as well as a refreshing shopping experience to fashion lovers. The store’s innovative design and aesthetics feature moveable panels that showcase the brands products while adding a playful element to the store. The Folli Follie photo wall is elegantly showcasing the Folli Follie history through photos from Folli Follie stores, previous campaigns and products. The flagship store is adorned with a total of eight LED screens and lightboxes highlighting the new 2012 advertising campaign, featuring Folli Follie’s global brand ambassador, Mrs. Gaile Lai, to evoke the sensation of luxuriating on a Greek island paradise.


Folli Follie’s Group CEO Mr. George Koutsolioutsos and his wife Mrs Mariza Koutsolioutsos, the brand ambassador-Mrs. Gaile Lai and famous actor-Su Youpeng (Alec Su), the Ambassador of Greece in China-H.E.Mr. Theodore Georgakelos, the General Manager of Beijing Oriental Plaza-Jiang Lingfeng and Dongcheng District Head of Beijing-Chen Zhichang welcomed all guests and inaugurated the opening of Folli Follie’s flagship store in Beijing.  Impressive models adorned with eye-catching pieces from Folli Follie’s new Spring/Summer collection attracted all eyes.


Mr George Koutsolioutsos commented: “It is an honor for me and our Group to be here to celebrate our new Folli Follie store’s opening; the biggest Folli Follie store in the world. A lot of people have asked us already why we chose Beijing for the opening of our biggest Folli Follie flagship store. The answer is very simple: we chose this city because of its immersive development during the past years and its amazing cultural heritage. Moreover, we felt the need to express our gratitude to all our Chinese consumers that have shown their preference and loyalty to our brand and thus created a store where they can find a great variety of Folli Follie jewellery, accessories and watches, through a truly unique shopping experience.”


In demand around the world for its superior craftsmanship and sophisticated designs, Folli Follie is the popular choice for stylish young women for every occasion. Folli Follie creates unique and colorful pieces that embody its “full fashion concept” philosophy of fashionable, fun and affordable jewellery, watches and accessories.


Debuting some of Folli Follie’s newest creations on this momentous occasion, the fashion forward and stylishly versatile Mrs Gaile Lai perfectly embodies the brand’s philosophy as Folli Follie’s iconic global image ambassador.


“Every Folli Follie creation is unique and magnificent. The designs and craftsmanship of the new 2012 collections make them a perfect choice for any woman,” she said.


Mrs. Gaile Lai is honored to be Folli Follie’s global image ambassador and believes the new 2012 collections will be must-haves for stylish women everywhere.


With the opening of the brand’s largest flagship store in Beijing’s Oriental Plaza, the Folli Follie Group will reach new heights in capturing the hearts and minds of China’s fashion lovers.

更多訊息

演繹全新都會風情 展開時尚希臘旅程
七月 8, 2013

演繹全新都會風情 展開時尚希臘旅程

延續春夏的海島假期,Folli Follie邀請全球It Girl們,一同踏上另一段時尚冒險旅程,以驚艷絕倫的明星風采,成為眾人矚目的焦點!

閱讀更多訊息
2013春夏打造完美IT GIRLS
二月 15, 2013

2013春夏打造完美IT GIRLS

在聖托里尼島的完美襯托下,熱情的愛琴海陽光、電影場景中的希臘島嶼,也為本季的形象廣告帶來豐沛的生命力與靈感啟發!Folli Follie特別邀請東西方新銳名模,來到全球最知名的渡假勝地,並以她們迥異的外型風格,精湛詮釋It Girl的指標風範-精確獨到的時尚品味、享樂主義的生活態度以及一舉一動都是鎂光燈的焦點!Folli Follie邀請全球It Girl們,運用It Girl 獨有的5大流行主張,不論是選擇其一或是自由混搭,It Girl們將以迷人風采席捲春夏時尚!所以,妳還在等什麼呢?快收拾好你的行李,一同徜徉Folli Follie精心打造的聖托里尼時尚之旅!

閱讀更多訊息
回到頂端
關閉